AT & T Launches Site To Inform Kids of Distracted Driving Dangers

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Although many websites put up by corporations are designed to bring awareness to their own company, such portals can also provide benefits to people concerned about safety.

AT & T, for instance, has just launched a website designed to raise awareness among children about the dangers of texting while driving.  And though it does aim to bring awareness to the company’s own programs, it also has valuable safety information that parents can share with their children.

A spokesperson for the new website has said that talking to children about texting while driving is akin to the talk that parents need to have with kids about the birds and the bees.  Many parents simply assume that their children will know what the right thing to do is, but this isn’t always the case.  Younger children should be taught that not texting is as important as utilizing a seat belt, he says, and parents can have teenagers practice what to say should peer pressure rear its head.

Two months ago, AT & T commissioned a survey to determine what certain trends were in cell phone behavior.  Driving behavior was part of that survey.  Researchers discovered that 89% of parents worried that their kid would be put in a situation where the driver of a vehicle would be texting.  Sadly, half of child respondents said they’ve been involved in those types of circumstances.